Master of Creative Enterprise and Innovation

Whitecliffe College

Subject area

Business and Management not elsewhere classified

Check out Fees Free to see whether you are eligible for a year of fees-free study or two years industry training. Contact your provider to confirm your study options meet the criteria.

Entry requirements

To enter the Master of Creative Enterprise and Innovation candidates will: * have been awarded or qualified for a Bachelor's Degree achieved with a B average in the final year, or a Bachelor Honours Degree or a Postgraduate Diploma OR * Have been awarded a Bachelor's Degree followed by relevant professional experience OR * have demonstrated equivalent practical, professional and/or scholarly experience. Applicants whose first language is not English are required to provide satisfactory evidence of proficiency in the English language, such as a minimum score of 625 on the TOEFL test, or 6.5 on the IELTS. International students are required to meet the minimum English language requirements for this level programme as detailed on the following NZQA webpages: and All applicants will be interviewed to ascertain motivation, understanding and commitment. Interview criteria will focus on * Effective verbal communication * Understanding of the programme and its intent * Knowledge of business and enterprise * Reason for undertaking this programme - what they hope to gain from it and how this meets future aspirations * Innovations of relevance to their area of focus.

About the course

What can I expect out of this qualification?

The MCEI programme will enable students to experience a cutting-edge learning journey to identify and develop entrepreneurial characteristics to become leaders of change and impact the entre/intrapreneurial world. As innovators they will pioneer the art of non-linear problem solving to become resilient and risk tolerant as opposed to risk averse.
The key is 'doing it for real', meaning a hands-on, applied approach to everything during the programme. The programme will open the entrepreneurial door within participants to enable them to recognise new business, social, indigenous or community focused opportunities, develop a minimum viable product (MVP) and approach investors. It is a gateway to create wealth by building a sustainable business or becoming an innovative leader within a large organization, or social or community focused enterprise.
To succeed, founders and entrepreneurs need critical thinking and analysis skills, problem solving, self-management, working with people and communication. The MCEI programme nurtures these skills, and is a platform for human centred creativity, impacting social, cultural, economic, and environmental outcomes and job creation. The relationship between creativity, enterprise and innovation will enable graduates to work beyond borders and become global citizens.
The MCEI programme intentionally builds resilience and confidence alongside the development of the creative, innovative concepts/product by taking an integrated approach, to support a creative, innovative founder and those who seek a different direction. This approach is a point of difference for this programme.

What graduates earn

Graduates who studied Business and Management at this level can earn:


Median earnings one year after study


Median earnings two years after study


Median earnings five years after study

Status one year after study

Employment rate two years after study


Employment rate two years after study

Data as at November 2022

Contact details

Main Campus Office

Phone: (9) 309 5970
Fax: (09) 302 2957

Please contact the provider for details of where this qualification is offered.


NZQA supplies course information based on material from the provider.

MyQ is now closed. Find out more about MyQ